Healthcare Email Marketing for Patient Engagement

Healthcare practices lose thousands annually to missed appointments and inconsistent patient follow-up. ReachClaw helps medical offices automate appointment reminders, post-visit care instructions, preventive care outreach, and...

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Reduce No-Shows and Improve Patient Communication

Appointment Reminder Emails That Reduce No-Shows

No-shows cost medical practices $150-$200 per missed appointment. ReachClaw automatically sends reminder emails at the right times: 1 week before the appointment ('Your annual checkup is coming up'), 24 hours before...

Post-Visit Follow-Up Sequences

Patient care doesn't end when they leave the office. ReachClaw sends automated follow-up emails after appointments: 'How are you feeling after yesterday's visit?' or 'Remember to schedule your follow-up in 3 months' or...

Preventive Care Outreach Campaigns

Keep patients healthy with automated preventive care reminders. Upload patient lists for flu shots, annual physicals, mammograms, colonoscopies, or diabetic screenings.

Patient Education Email Series

Educate patients about chronic conditions, new treatments, or seasonal health topics. Create email series on diabetes management, heart health, nutrition, or medication adherence.

Billing and Payment Reminder Sequences

Outstanding balances hurt cash flow. ReachClaw automates payment reminder emails at 30, 60, and 90 days: 'Your balance of $150 is due—pay online here.' Include payment links to your patient portal.

Patient Satisfaction Survey Automation

Want better online reviews and higher patient satisfaction scores? ReachClaw sends automated survey requests 2-3 days after appointments: 'How was your recent visit with Dr.

How It Works

1

Connect Your Gmail and Export Patient Lists

Link your practice's Gmail account in under 2 minutes using secure OAuth. Export appointment schedules or patient lists from your EHR as a CSV.

2

Build Your Email Templates

Choose from pre-built templates (appointment reminders, post-visit follow-ups, preventive care campaigns) or create custom sequences. The AI personalizes each email based on patient...

3

Let It Run While Your Team Focuses on Care

ReachClaw monitors appointment schedules and patient lists 24/7. When a reminder is due (appointment tomorrow, post-visit follow-up needed, preventive care overdue), the AI sends the right...

We were making 40-50 appointment reminder calls every day. It was eating up our front desk staff's time, and we still had a 15% no-show rate. ReachClaw automated the entire reminder process.
Dr. Maria Santos
Practice Manager, Coastal Family Medicine
-67%
Improvement

Frequently Asked Questions

Is this HIPAA compliant?

ReachClaw uses encrypted email transmission and secure data storage. However, email itself is not considered a fully HIPAA-compliant communication channel. We recommend using ReachClaw for appointment reminders, general health education, and billing...

Can I send different reminders for different appointment types?

Yes. Upload your appointment CSV with an appointment type column (routine checkup, lab work, specialist consultation, etc.). Create separate email templates for each type with specific preparation instructions.

How do I handle patients who don't have email addresses?

ReachClaw works via email only. For patients without email addresses (often older adults), your front desk will still need to make phone calls or send text reminders (via your practice's separate SMS system). However, most practices find 70-85% of patients...

Can I include telehealth appointment links in reminders?

Absolutely. If you're using telehealth platforms (Zoom, Doxy.me, etc.), include the appointment link in your email template. Patients get the reminder email with a direct link to join the virtual visit.

What if a patient unsubscribes from appointment reminders?

ReachClaw respects unsubscribes, but you can still send critical transactional emails (appointment confirmations, billing statements). If someone opts out of marketing emails (health education, preventive care campaigns), they won't receive those, but you can...

How does this work with our EHR system?

ReachClaw works standalone via CSV exports. Export appointment lists or patient cohorts from your EHR (Epic, Cerner, Athenahealth, etc.) and upload to ReachClaw for email automation. Most EHRs allow CSV exports of appointment schedules and patient lists.

How much does it cost for a medical practice?

Most small practices (1-5 providers) start with our Growth plan at $29.99/month, which includes 2,000 automated emails per month. That covers appointment reminders, post-visit follow-ups, and preventive care campaigns for typical patient volumes (20-30...

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