Updated
Outbound lead generation means you go to the customer instead of waiting for them to find you. ReachClaw searches the web for businesses that fit your ideal customer, writes one personal email to each and sends it from your own...
Connect your Gmail, describe your ideal customer and read the first drafts before anything sends.
Questions about prices, delivery or how things work get a reply written from your own pages.
You send each one with one click, or let confident replies go out on their own.
Describe your ideal customer and the AI searches public web pages for matching businesses, saving the name, company, role and email it finds for each. Nothing is bought or scraped from a list.
Import a CSV of leads that already have an email address, with names, companies and roles if you have them. ReachClaw does not look up or enrich missing emails; rows without one are skipped.
The AI writes each email from the lead's name, company and role and from what your website says about your product. You write or generate the template and edit it first.
Send a campaign now, schedule it for a set time, or make it ongoing so it runs again every few days and emails only the new leads found since the last run. One email per lead; there are no automatic follow-up sequences.
Press Score leads and each lead is scored from 0 to 100 against the customer you described, with extra weight when they have opened or replied. A found lead has no score until then.
Every campaign shows who opened, who clicked and who wrote back. A reply is matched to the email ReachClaw sent and the lead is marked as replied, so the people worth your time are easy to spot.
Industry, company size, roles, location. The AI searches the web and saves matching businesses with name, company, role, email and the page it found them on.
Pick or generate a template. The AI drafts one email per lead.
Emails go out from your own address, so replies land in your inbox. ReachClaw marks the lead as replied and shows opens and clicks.
Inbound leads come to you: someone finds your website, reads a page, fills in a form or starts a chat. Outbound means you go to them first, usually with a cold email. Inbound is easier to convert because the person already knows you, but you cannot control how many arrive or when. Outbound gives you control over who you contact and how many, at the cost of lower reply rates and more work. Most small companies need both. ReachClaw handles the outbound side: it finds businesses that fit your ideal customer, writes one personal email to each and sends it from your Gmail.
Send from your real address, write for one person at a time, and only email businesses you have a real reason to contact. ReachClaw does the first two: every email goes out from the Gmail account you connect, and the AI writes each one from the lead's name, company and role rather than sending one template unchanged to everyone. The plan caps also keep volume modest (100 outbound emails a month on Solo, 500 on Growth). What ReachClaw does not do is warm up your domain or monitor bounces and spam complaints for you, so keep an eye on your Gmail and stop emailing anyone who asks you to.
Fewer than you think, and inside what Gmail allows for your account. A campaign sends its approved emails when you run it, up to your plan's monthly cap (100 on Solo, 500 on Growth), so the cap is the only limit ReachClaw puts on volume. A sensible start is a small one-time campaign to a handful of well-chosen leads, reading every draft, before you schedule anything larger. Quality of targeting matters far more than volume.
We don't publish a reply rate: it depends mostly on how well you chose your leads and what you offer, and a number from someone else's campaign would tell you little about yours. What you can see is your own numbers: every campaign shows opens, clicks and replies per lead, so after a couple of campaigns you know what your real rate is and which template did better.
Outbound works for most businesses that sell to other businesses: software, consulting, agencies, recruiting, manufacturing, local services selling to companies. It is harder for consumer products, where cold email is rarely welcome and often restricted. The AI search needs businesses with a public web presence to find them, so niches with little online footprint will return fewer leads. Check the privacy and marketing rules for your industry and country before you start.
Two ways. Describe your ideal customer in ReachClaw (industry, company size, roles, location) and the AI searches public web pages for matching businesses, saving the name, company, role and email it finds for each; it can keep searching on an interval you set. Or import a CSV of leads you already have. Each CSV row must contain an email address: ReachClaw does not look up or enrich missing ones, and the addresses the AI finds are not verified.
ReachClaw sends one AI-written email per lead. An ongoing campaign runs again on the interval you choose and emails only the new leads found since the last run; it does not send automatic follow-ups to people who have not replied. If you want to follow up, write the follow-up yourself from Gmail, where the first email and any reply already live, or pair ReachClaw with a sequencing tool. One well-targeted personal email often does more than four generic ones.
ReachClaw is one flat monthly price, the same however many people use it. Solo is $6.99 a month for 100 outbound emails and 1 connected Gmail inbox. Growth is $29.99 for 500 outbound emails and 3 inboxes. Scale is $69.99 with no outbound cap and 10 inboxes. Each plan also covers AI replies to incoming email and the website chat. The AI itself runs on your own Anthropic API key, which Anthropic bills separately at its published prices. There is no free trial; the free account lets you look around but does not run campaigns.
Yes, up to the reply. Each campaign shows who opened, who clicked and who replied, and a reply is matched to the email ReachClaw sent so the lead is marked as replied. What happens after that, meetings and deals, you track yourself; there is no CRM sync. On Growth and Scale you can export your analytics as CSV.
How ReachClaw finds businesses that match your ideal customer, scores them and writes a first email from your Gmail.
Check a subject line for spam-list words, length and capitals, and see where a phone cuts it off. No signup.
The step-by-step guide to automated lead generation: find leads by web search, score them, email each one and keep it running.
Turn a directory page, an old thread or a messy export into a clean list of addresses, with the shared mailboxes flagged. Download it as...
Automate your email outreach with AI that actually knows your product.
Connect your Gmail, describe your ideal customer and read the first drafts before anything sends.